It would appear the threat of outlawing and blocking TikTok has had the desired result, as they are now working on partnering with Google. It remains to be seen how much access TikTok is granting to Google, but this is a major capitulation by TikTok to the OCGFC, as young people were doing searches and spending their time on TikTok and the tech megacorps fostered by the OCGFC were losing access to their data as well as their ability to track, influence and profit from their activity. You have to wonder if Facebook is next in a deal with TikTok, and will this silence calls for them to be outlawed to “protect citizens.” And so goes disingenuous politics in action. Also, will TikTok grant access to their search algorithm and tailoring of their own search results? Consequently, TikTok was known for feeding you just videos you were interested in verses Google which blatantly tries to influence you through its feeds while burying things that go against their “accepted” narratives. Along these same lines, the OCGFC are using the Russell Brand smearing to try and gain some control over Rumble, one of the biggest competitors to Google’s YouTube.
By Lucas Nolan
China-owned TikTok is reportedly testing a new feature that integrates Google Search within its app, a development that experts believe could significantly boost traffic and ad revenue for both the fanatically leftist American tech giant and its Chinese communist counterpart.
Business Insider reports that TikTok, the Chinese social media giant, is in the testing phases of a pioneering partnership with Google, aiming to enhance its search features. This integration was discovered by app researcher Radu Oncescu, who noted that some searches conducted within the TikTok app now present an option to extend the search on Google. This feature directs users to an in-app browser, showcasing Google’s search results for the respective query, creating a seamless and integrated user experience.
CULVER CITY, CALIFORNIA – DECEMBER 20: The TikTok logo is displayed outside a TikTok office on December 20, 2022 in Culver City, California. Congress is pushing legislation to ban the popular Chinese-owned social media app from most government devices. (Photo by Mario Tama/Getty Images)
Sundar Pichai, chief executive officer of Alphabet Inc., during the Google I/O Developers Conference in Mountain View, California, US, on Wednesday, May 10, 2023. Google introduced a new large language model, used for training artificial intelligence tools like chatbots, known as PaLM 2, and said it has already woven it into many of the internet search company’s marquee products. Photographer: David Paul Morris/Bloomberg
TikTok has confirmed the ongoing experimentation with third-party integrations within its app, including this test with Google. The company has emphasized that this feature is not related to advertising and has also issued a disclaimer stating it “does not endorse or take responsibility for search results from Google.” On the other hand, Google has remained tight-lipped, not divulging any details regarding potential financial agreements associated with this partnership.
“Brands want to quickly reach younger audiences, and both platforms have the power to do this if they will learn to work together,” stated Oncescu, highlighting the immense potential for brands to connect effectively with younger demographics through this integration.
This partnership is not merely about enhancing user experience; it also has significant implications for user engagement and data collection. By enabling users to stay within the app for extended periods, TikTok can potentially tap into a wealth of data about its users’ search and browsing habits. This extensive data collection could be instrumental for TikTok in tailoring content and features to user preferences and behaviors, maximizing user engagement and satisfaction.
Of course, the integration could also allow TikTok to push Chinese propaganda and Google to further interfere with elections, as it did in 2020 by blacklisting Breitbart News stories about Joe Biden from search.